Luxury hospitality destination Raffles Udaipur has announced the appointment of Henna Punjabi as its new Director of Marketing and Communications, strengthening its leadership team as the hotel continues to build its presence in India’s competitive luxury travel and hospitality market.

In her new role, Punjabi will lead Raffles Udaipur’s marketing strategy, brand positioning, communications, digital initiatives and strategic partnerships. The appointment comes as the property focuses on expanding brand visibility, deepening guest engagement and creating distinctive experiences in the luxury hospitality space.

A New Leadership Role at Raffles Udaipur

Punjabi brings more than a decade of experience in marketing and communications to her new position. Her professional background includes work across prominent hospitality brands such as Four Seasons Hotels and Resorts, Marriott International and Oberoi Hotels & Resorts.

Over the course of her career, she has developed experience in brand strategy, integrated marketing, digital communications and strategic partnerships—areas that are becoming increasingly important as luxury hotels compete not only on accommodation and service but also on storytelling and digital engagement.

At Raffles Udaipur, her responsibilities will extend across multiple aspects of the hotel’s public identity. From traditional media relations and brand communication to digital initiatives and partnerships, the role places Punjabi at the centre of how the property presents itself to potential guests and the wider luxury travel market.

Why Marketing Matters in Luxury Hospitality

For a luxury hotel, marketing is about more than advertising rooms or promoting seasonal offers.

A strong hospitality brand must communicate an experience. The setting, architecture, food, wellness offerings, cultural connections and service all contribute to the story that a guest associates with a property.

That makes the role of a Director of Marketing and Communications particularly significant. The challenge is to create a clear and distinctive brand identity while maintaining consistency across media platforms, digital channels, partnerships and guest experiences.

Punjabi’s appointment appears to reflect this broader approach. According to the announcement, her experience in shaping brand narratives and developing campaigns that connect with guests and media is expected to support Raffles Udaipur’s continued growth and visibility.

Building the Raffles Udaipur Brand

Raffles Udaipur occupies a distinctive position in India’s luxury hospitality landscape. Located amid lakeside surroundings and the Aravalli region, the property combines European-inspired architectural elements with Indian design influences and the service traditions associated with the Raffles brand.

The official property describes Raffles Udaipur as a destination spread across a private island and lakeshore setting, offering luxury accommodation, dining, wellness experiences and dedicated Raffles Butler service. Its location and design are central to its identity as a high-end destination rather than simply a conventional city hotel.

This creates an important opportunity for the marketing and communications team: translating the physical experience of the property into a compelling story for travellers before they arrive.

As competition grows in India’s luxury tourism sector, hotels are increasingly seeking ways to differentiate themselves through experiences, destination storytelling, strategic collaborations and digital engagement. Punjabi’s role will involve helping Raffles Udaipur strengthen that connection with its target audience.

Focus on Guest Engagement and Strategic Partnerships

The appointment also highlights the growing importance of partnerships in luxury hospitality.

Collaborations with travel brands, lifestyle companies, cultural organisations and other premium businesses can help hotels reach new audiences and create experiences that go beyond a standard stay.

According to the announcement, strategic partnerships will form part of Punjabi’s responsibilities, alongside communications and marketing. Her focus will also include enhancing guest engagement and strengthening the hotel’s overall brand presence.

In an increasingly digital travel market, this could include everything from content-led campaigns and social media storytelling to media collaborations and experiential initiatives.

Leadership Welcomes the Appointment

Gurnoor Bindra, General Manager of Raffles Udaipur, welcomed Punjabi to the leadership team and highlighted her experience in luxury hospitality marketing, strategic vision and collaborative approach.

The hotel expects her contribution to help strengthen the Raffles brand while supporting efforts to elevate the guest experience.

Punjabi, meanwhile, described Raffles Udaipur as a property associated with timeless elegance and exceptional hospitality. She said she looked forward to working with the team to enhance the brand’s presence, develop meaningful partnerships and create impactful experiences for guests.

What Her Appointment Could Mean Going Forward

The appointment marks another step in the continued development of Raffles Udaipur’s leadership and marketing capabilities.

As luxury travellers increasingly look for experiences that combine destination, culture, wellness, food and personalised service, hotels face greater pressure to communicate what makes them unique. Marketing has become closely connected with the overall guest journey—from the moment a traveller discovers a property online to the experience they share after their stay.

With her background across major hospitality brands and her experience in integrated marketing and communications, Punjabi is expected to play a key role in shaping that journey for Raffles Udaipur.

Her appointment also signals the property’s focus on building a stronger and more distinctive identity within India’s evolving luxury hospitality market. As Raffles Udaipur continues to attract domestic and international travellers, its communications strategy will likely play an increasingly important role in defining how the destination is positioned globally.

For Punjabi, the new role represents an opportunity to bring her experience in luxury brand storytelling to one of India’s most distinctive hospitality destinations. For Raffles Udaipur, it marks a new chapter in its efforts to strengthen visibility, deepen guest engagement and build meaningful connections through marketing, communications and strategic partnerships.

Disclaimer: This article is based on the appointment announcement and publicly available information as of August 26, 2026. Details regarding Henna Punjabi’s responsibilities and Raffles Udaipur’s future marketing initiatives may evolve over time.

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